It is a crime to underestimate the power of videos in 2021. Videos are an essential part of online learning, digital marketing, and needless to say, they are very effective in conveying meaningful messages to a large audience. However, video creation is a time-consuming and tedious process that requires high-quality equipment, a studio to shoot the video, a team to execute various functions, and a subscription to multiple software products. All of this put together, video creation can incur high costs for your business. But the presence of all these elements does not guarantee a successful video creation. There is a possibility of things going completely wrong, skyrocketing the costs and delaying the project for weeks and months. So, is there an alternative?

Yes, there absolutely is – an AI Video Generator. With the help of an AI video generator, you can create professional videos, documentaries, sales presentations, etc. The quality of videos generated may come across as ones made by experts, but they cost much less. So, what are these AI Video Generators? How do they work? Which are the video generating tools? Let us dive in to know more. 

Things You Should Know Before Choosing AI Video Generators to Create Videos

Every AI video generator is different from the other. While some are easy to use, others are complex. Some are designed to generate videos for specific usage, while others require more input. Hence it is critical to choose an AI video generator that fulfills your requirements and matches your resources. Let us explore them based on their features, pros and cons, and pricing.

1. Rephrase.ai

An excellent platform to generate various types of audience engagement, Rephrase.ai utilizes the power of Generative Adversarial Networks (GANs). GANs are deep learning sophisticated frameworks that yield promising results. 

Key Features

• The features of Rephrase.ai are very similar to that of Synthesia. Its components can help you create high-quality videos by incorporating virtual human presenters from texts. 
• With the help of an artificial intelligence video maker, all you have to do is type out your script, upload your media assets, and customize your video. The AI mechanism generates a voice narration from your existing text and doesn’t require you to upload a voiceover at all. 
• The tool has a wide range of video editing tools that enable you to change the entire video without resorting to any third-party software. 
• You can replace the in-built presenter with your teammates or yourself to offer a more intimate experience to your audience.

Pricing

The Rephrase.ai tools have a slightly complicated pricing plan – one for individual video makers while the other one is for businesses that need to generate personalized videos.

For Videomakers

Below are the plans for video makers.

• Starter – $25 per month
• Enterprise – Custom Pricing

For Businesses

Plans for businesses that need to generate personalized videos

Starter – $100 per month

•       Expert – $500 per month
•       Enterprise – Custom Pricing

Pros and Cons

Pros

• High-resolution, professional-looking videos.
• Ultra Realistic human presenters.
• Numerous use cases.
• Browser-based.
• Insert CTA label to generate leads.
• Advanced support for video creation.

Cons

• Not the most accessible tool to use
• Fewer features than competitors

2. Synthesia

Synthesia is an intelligent AI video generator with a human presenter to convey the message more intimately. With several use cases in its kitty, such as corporate communications, employee training, and digital marketing, the tool is remarkable in saving your time and resources. 

Key Features

• With its Video Maker software, you can use AI to generate 30-minute long and engaging videos. All you have to do is just type out the script, customize the design and background, and add music to make the video suit your brand messaging. Synthesia will analyze the scripts as per the guidelines, and the video can be downloaded any minute. 
• All the videos Synthesia creates have ultra-realistic virtual human presenters with voice narration based on the inputs provided. The presenters have flawless gestures and body language, and it isn’t easy to distinguish them from real humans.
• Synthesia can generate videos in as many as 40 languages with the possibility of using up to 5 languages in the same video. 
• All the Synthesia-made videos can be merged into one long video without using any third-party software.
• If you duplicate the video and change the text, all your embarrassing mistakes in the video scripts can be taken care of. This is much faster than any video editing tool. 
• You can record your voice, upload the file and let the AI use it in the video to replace the built-in synthetic voice with an authentic voice. 
• The custom avatar enables users to replace the in-built presenters with their own to convey messages to the audience. 
• Synthesia enables the developers to make changes to the platform by granting access to the API. It allows your team to utilize Synthesia in more ways, including enhanced social media marketing videos, visual chatbots, and many more. 

Pricing

Two pricing plans are available for customers – 

• Personal – $30 per month
• Corporate – Custom Pricing

Pros and Cons

Pros

• Ground-breaking use of human presenters.
• Excellent Voice Overs.
• Professional-looking videos.
• Available in 40 languages.
• Extensive media library to customize the presenters.
• Videos can be 30 minutes long.
• API access for advanced customization.
• Edit videos in no time.

Cons

• Various restrictions on personal plans.
• Cannot use videos with built-in avatars in paid Google or Facebook advertising, etc.  

3. Designs.ai

This tool aims to use the power of AI to minimize the burden of the media creation process, such as visual content, logos, videos, and speeches. Designs.ai claims to create videos in less than 2 minutes. 

Key Features

• With a script no longer than 20 sentences, Designs.ai can help you generate top-notch videos using AI. Choose the language, voiceover, and industry, and your video is ready. Apart from the basic customizations, you can also choose to add images, audio, and videos to replace AI selections before incorporating them into your final video. 
• The 1-click resize feature helps you resize your video for platforms such as YouTube, Facebook, Instagram, etc. The AI automatically adjusts the video content and text suitable for all platforms. 
• Designs.ai has several project collaboration tools that will help teams work on each video.

Pricing

With its all-inclusive pricing structure for all its products, Designs.ai offers the following plans – 

• Basic – $39 per month
• Pro – $79 per month
• Enterprise Agency – Custom Pricing

You can get started with a free trial for 30 days.

Pros and Cons

Pros

• Unlimited video generation and downloads
• High-resolution videos
• Excellent user interface
• 1-click resize to make your video compatible with all the video platforms
• Effortless to use 
• Automatic voiceover generation
• Access to the Gettyimages library
• See your changes in real-time
• Support 20 languages
• Good collaboration tools

Cons

• With a maximum video of 90 seconds, the tool is only useable for creating short videos.
  

4. Lumen5

This comprehensive tool utilizes the power of AI & ML in video creation for anyone who wants to create engaging videos without any prior experience.

Key Features

• The Lumen 5s AI mechanism can create animated videos from the text. First, you need to choose a template and format. Then you can find and add related media assets, change styles or upload your resources. To make the videos suitable for your brand, you can customize colors, resolutions, fonts, aspect ratios and upload your logo or watermark.
• However, all animated videos are not accompanied by a human presenter, which might lead to a less engaging experience. 
• Lumen5 can create videos automatically from your RSS feed.
• Its built-in video editor helps you edit videos without subscribing to third-party video editing software, enabling you to trim, cut, compress, merge or resize your video with ease.

Pricing

Lumen5 offers 5 pricing plans. They are – 

• Community – free for life
• Creator – $11 per month
• Premium – $59 per month
• Business – $149 per month
• Enterprise – Custom Pricing

Pros and Cons

Pros

• Stunning NLP and Computer Vision technologies
• Easy-to-use drag and drop video maker
• Creates high-resolution videos based on a published article
• Excellent User Interface
• Innovative AI features
• No restrictions on usage
• Great built-in video editing & collaboration tools
• Get access to the Shutterstock library included in the Business plan.

Cons

• Cannot change the position of images or texts on the video.
• The tool cannot generate a video that is more than 5 minutes long, making it suitable for social media marketing.

Tips to Create Engaging Videos using AI Video Generator

• You can shorten the scriptwriting process by using AI content-generating tools. 
• Some tools can also generate scripts based on copywriting formulas and render high-converting videos quickly.

Other Automated Video Creation Platforms

Apart from the above-mentioned tools, there are other alternatives as well. However, they only target enterprise clients, which makes the pricing beyond the reach of most SMBs. Here are some more tools – 

• Wochit – It provides video creation solutions for enterprises and helps your team create compelling videos within minutes.
• Vedia.ai – It helps advertisers and publishers transform their datasets into high-performing video assets.